Breaking

Sunday, 22 September 2019

The Best Ways to Grow Your YouTube Channel & Audience.

 Ways to Grow Your YouTube Channel & Audience.

Image Source:Getty Images.


How To Grow Your YouTube Channel

When it comes to growing your YouTube channel one crucial thing that you need to remember is not to waste your time trying to get someone to watch your videos which never watches YouTube. Instead, you need to focus your time and energy on those viewers who are already on YouTube.

YouTube has become one of the most visited websites online with more than 1.9 billion active users per month, and second only to parent company Google in terms of daily searches on the site. On the surface, you might see YouTube as a place to watch music videos, tune into a favorite vlogger, or stream video games online, but it is so much more than that. YouTube is an untapped goldmine for people to make money online quickly. If you’re looking for ways to grow your YouTube channel for your business, here are  easy steps to reach your goal.

Have a Purpose

You need to have a clear objective and purpose for starting a YouTube channel. It takes more time to grow YouTube channels compared to other social media platforms, but knowing why you want to create video content can help you stay on track when things don't seem to be moving forward. It is imperative that you know your purpose for starting a YouTube channel if you want to find success.

Optimize Your Video Descriptions and Titles

As the second largest search engine, the best way for your videos to be found on the platform is to make sure that your descriptions and titles are SEO optimized. Determine the best keywords to use that are relevant to your industry and make sure to include them in your descriptions and titles. You also want to look at what currently exists and what the top ranking titles are in your industry.

Use VidIQ and TubeBuddy for Your Video Tags  

Just like with your descriptions, you want to make sure that all of your videos use keywords as their tags. This will help to improve the discoverability of your videos. Two tools that can help you with this process are TubeBuddy and VidIQ. Both tools will provide you with recommendations for tags that you can insert into your videos as well as show you how your video ranks for set tags.

Use How-To Videos to Teach Your Audience

There are two reasons why people find themselves on YouTube, to be educated and entertained. Rather than producing the same boring videos demonstrating your products or sharing your insight, why not create How-To videos to help educate your audience. Think about what you can teach your audience and develop videos around your skills.


Outsource What You Can’t Do

If you don’t know how to edit video, or you don’t have the equipment you need to produce high-quality videos, outsource the work to someone who does. If you need content, consider hiring someone who can shoot and edit videos for you and bring them in once a week. It can be a lot cheaper than you think and will save you the time and frustration from doing it yourself.

YouTube has become a powerful tool for small businesses. Here are some of the best ways to grow your YouTube channel and find success for your business.

Comment on Other Channels

Changes are incredibly slim that someone will just happen to stumble on your freshly-created YouTube channel. If you want to get your name out and gain interest in your channel, then you have to do some leg work. Search through YouTube and find channels that are similar to yours. Take some time to watch their videos and provide thoughtful comments on their channels. Other viewers and subscribers are more likely to click on your username to find out more about you.

Collaborate with Other YouTubers
If you want to grow your YouTube audience, one of the best ways is to collaborate with other YouTubers. Luckily you don’t have to live near each other to accomplish this. You can both create clips and send them into WeTransfer to be combined into a virtual collaboration video. Collaborating with other YouTube channels is the best way to get your video in front of a massive number of subscribers.

Utilize the Description Box

The first two lines of your video description will appear in the search results for your video. This makes it extremely important to make sure that you are utilizing the description box and including relevant keywords and data about your video. The first line of the description needs to be about your video because this is how YouTube decides if your video is relevant to the searched terms. However, make sure to include a link to your business website in the first couple of lines so that viewers can check out your business further.

Stick with a Thumbnail Theme

Avoid merely picking one of the three thumbnails that YouTube provides. Most of the time they are incredibly blurry and incredibly unflattering. Your thumbnails are where you can get a little creative with your YouTube channel. So take some time to really think about how to make your thumbnail pictures stand out.

If you want to grow your YouTube channel you have to put in some effort and time. These tips can help you get your YouTube up and running and ahead of the competition.

How To Grow Your Audience

With six out of ten people preferring to watch videos online rather than surfing channels on the T.V., it makes sense why brands are trying to build their presence on the powerful video platform. Unfortunately, because there are so many videos being uploaded to the site daily, it can be challenging to get the views for the videos that you worked so hard to create. Fortunately, there are several easy ways to grow your audience on YouTube.

Create Quality Content

The most important aspect of your YouTube channel and the thing that will bring you success is the content you produce. Growing your audience on YouTube is just like increasing your fanbase on Facebook or your blog readership. It all starts with great content. It is essential that you remember that your content has to be valuable, memorable, and engaging if you want to grow your subscriber list on YouTube.

Use Call-to-Actions in Your Videos

Placing call-to-actions within your videos can help to promote engagement with your viewers and grow your channel. You can use annotations in your video to get viewers to subscribe to your channel, or you can edit them into the final video so that they can blend seamlessly into the content.

Create Custom Links 

You should already have a subscribe button placed on your YouTube channel for your viewers to see. To increase engagement and get more subscribers, you can also create a custom link to add to your channel. You can experiment with different call-to-actions to see which one gets the most clicks.

Link Your Website or Blog

YouTube provides you with the ability to connect your company website or blog to your YouTube channel. This can help to improve the search results as well as provides a way to verify your channel is the official representation of your brand on YouTube. You can also add keywords that are related to your channel to help improve the visibility of your channel in the search results.

Create a Channel Trailer

YouTube lets you use a video as a welcome trailer for your channel. A welcome trailer doesn't have to be long, but it is an excellent opportunity for you to let people know what your channel is about.

Growing your YouTube channel doesn’t mean merely doing a bit of marketing and promotional work. You have to create the best content that you can and make sure that it provides value. Growing your audience will take some time and hard work, but it will be well worth the effort in the long run.